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Save With On-Line Reader Reply

...Publisher Uses Internet Application to Save Money

The Client’s Brief:

Our client wanted to save the printing and administration costs of his magazine reader-reply services while improving the service-level to advertisers and customers.

Our Solution:

We built an on-line system and now readers click the advertisers from whom they want further information or select product areas, and e-mails are sent to all advertisers concerned. This saves the cost of printing and interleaving forms into the magazines and then processing the completed forms and reporting to advertisers for months afterwards.

So How Come We Could Suggest this Comprehensive Solution?

We know the client and his business very well. Long-term relationships enable us to think strategically on how new technologies could benefit a client’s business.

Call us on 01363 82923 or contact us now.
28th February 2008